• Record and edit testimonial videos showing customers

• Record and edit training videos showing customers how to use and

   maintain our products

• Project management of corporate events and trade shows including hotel

   accomodations, dinner reservations, SWAG, booth design, scheduling

   booth setup/teardown, event promotion through social media and email

   campaigns

• Collaborate with sales team to create marketing plans focused on

   branding and lead generation

• Communicate and collaborate with multiple departments in our

   Concord, Atlanta and Italy offices and Italian ad agency to create

   marketing materials

• Design and implement email marketing campaigns

• Assist our Italian office with translation of marketing materials and user

   manuals

• Create video and graphic content for Facebook, LinkedIn & Twitter with

   a focus on B2B lead generation

• Edit stock video footage to create exciting content for social media,

   tradeshow booth video and YouTube pre-roll ads.

• Create monthly social media content calendar

• Design of retargeting ads and blip billboards

• Assist with website redesign using WordPress

• Design trade show booth and attend trade show for social media

   coverage

• Assist with the design of brochures, flyers and other print collateral

• Collaborate with the development team on the design of new user

   interfaces

• Assist with the design of email marketing and landing pages

• Utilize creative writing skills to write social media and advertising copy

• Create video/photo/graphic content with an emphasis on patient

   education,branding and promotions

• Recording video of patient treatments and testimonials

• Working with providers to market their individual services and treatments

• Editing vlogs recorded by aestheticians to promote services and skincare

   products

• Collaborate with management to develop monthly promotions

• Social media graphics: patient photos, product spotlights, infographics

• Create marketing and content calendar integrating promotions and

   social trends to keep followers informed and engaged

• Manage rebranding of website and social media

• Flyers and graphics for monthly treatment and product specials

• Collaborate with local influencers to market treatments and products

• Worked remotely with minimal supervision for 8 weeks during

   quarantine 

• Scripted, directed, recorded and produced re-opening video informing

   patients of changes in the clinic following quarantine

• Create photo/video content with an emphasis on branding

• Social media posts including product/demo videos and customer

   interviews

• In-studio product photography and advanced retouching including color

   correction, blemish removal and silos

• Create content calendar integrating product promotions and social

   trends

• Maintain Shopify e-commerce website

• Create web banners and other graphics for print and digital usage

• Assist with coordination and execution of marketing events

• Weekly mass emails for five brands to more than 20,000 subscribers 

• Photographed products of all sizes using natural and artificial light

• Updated logos and branding for three brands

• Created style guides and branding for new brands and product

   launches

• Built and maintained websites for five brands using Adobe Muse

• Social Media marketing on multiple platforms for five brands

• Created printed materials for five brands: product catalogs, brochures &

   flyers

• Collaborated with graphic designers overseas to complete product

   catalogs

• Created digital mock-ups for marketing new products

• Stayed current on design trends to assist the owners with selecting and

   purchasing new products and patterns

• Created large scale digital art work and patterns for use in dye

   sublimation and laminate products

• Assisted with trade show preparation as well as attend shows, meet with

   distributors, clients and prospects

• Lead a staff of three other graphic designers and up to four interns

• Prepare package mechanical files for press: match PMS colors, check

   die lines for bleed and copy clearance, check links and fonts, ensure 4

   color images are the correct resolution, color space and trapped to solid

   backgrounds

• Collected and supplied files to the client or printer

• Proofing files on large format Epson printer for client review/approval

• Digitally archive completed files 

• Maintained CEO’s personal and professional schedule including travel

   arrangements and client meetings with an emphasis on discretion

• Planned and executed staff and client events

• Maintained day-to-day operations of the office and 20 employees

• Photographing products and venues for advertisers, local events and

   photo essays for 3 publications

• Photographed children, families, couples and newborns 

• Lighting adjustments, background changes and prop placement

• Photo processing and sales

• Studio scheduling, telephone confirmations and print package

   distribution

• Photographed whitewater rafters, kayakers and Alpine Tower climbers

   for souvenir photos as well as for print and web marketing

• File processing and photo printing, retail sales

• Photographed special groups including the Adventure Amputee Camp

• Assisted with photographer scheduling